Friday, February 13, 2009

[09.02.12][news] Shin Hye Sung, The Full Story Behind the 4am Release of MV?

Shin Hye Sung, The Full Story Behind the 4am Release of MV?

Singer Shin Hye Sung on the 12th at 4 in the morning formally released the music video to his new song, "Why Did You Call" after undergoing a disturbance.

It was a much unconventional move since at the time of the release most people were sleeping. Originally, the song and music video were set to be released on the 12th at 10am. However, in the early hours of the day the music video was leaked and thus the released had to be move up to 4am.

A spokeperson for Shin Hye Sung's management company, Good Entertainment stated, "In the early morning reports from Hye Sung's fans poored in. Someone had uploaded the music video on their minihompy. In order to catch the criminal all of the company staff stayed up all night."

We now are aware that a distributor made a mistake and relesed the video first. A college student discovered this and had posted on their minihompy when it seems like they came under a concentrated attack by fands. All of us who have been waiting for the released of the music video were of course angry but the person sincerely apologized for the mistake and that concludes the situations.

At this time, the fans' mature measures are shown in a favorable light. Because the music video's release was moved a day, they appear please. ?But they went and strongly protested at the illegal distrubutor site, opining for the protection of regulations? Due to the fan's protest the leaker's minhompy has become pandemonium.

Spokeperson: The measures taken by the fans were quite surprising. They grasped the situation quickly and thus we could resolve the issue.

After overcoming all sorts of hardships, the music video for "Why Did You Call" has been released to all portal sites today and has generated a strong response, reaching the tops of many search lists.


source:
이혜린 기자 rinny@asiae.co.kr
translation: nekori@shinhwa.biz

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