Tuesday, February 24, 2009

[09.02.23] Junjin sets up own fashion label “Big Enchilada”

i can only think of food when i saw the title, hahahaha
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At his first solo concert “Our Promise -2009 Junjin Shanghai Concert” in China on 22nd Feb, singer Junjin showcased part of the collection from his own fashion label “Big Enchilada”.

He showcased different styles of clothes during the concert, ranging from dress suits, casual wear to hiphop streetwear.

Junjin’s management company Open World said, “Big Enchilada actually means ‘an important and influential person’ or ‘big shot’, and it’s a brand that is practical yet fashionable at the same time. It demonstrates Junjin’s vitality and everyone got a preview of the clean-cut style of the brand at the concert.”

The setting up of Junjin’s label comes in the wake of fellow Shinhwa member Lee Minwoo setting up his own brand of caps, Wolf M, earlier in 2008. Junjin also hopes to make the best out of his fashion touch through Big Enchilada.

Open World added, “It’s still in the initial stages now, but we anticipate that Junjin will carve out a niche for himself in the market with his sense of fashion.”

Source: Hankook Ilbo
Chi trans: jojoyu7@shinhwachina
Eng trans: midnightgirl13@absolutshinhwa.wordpress.com

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